Batman Remixed & Reimagined

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Here is the first remixed component of the Batman Reimagined project. What would a television commercial for Wayne Enterprises look like? Now you can see for yourself. 

It’s no secret that Batman is funded and equipped via Bruce Wayne’s multi-billion dollar fortune and through his ownership of Wayne Enterprises. What you might not know is that Wayne Enterprises is a massive company of truly Orwellian proportions. If the corporation really existed it would most likely be the largest, most powerful company on the planet - bigger than General Electric, Boeing, Chevron and Lockheed Martin combined.

Although primarily known as a military defense contractor, Wayne Enterprises is actually comprised of dozens of subsidiaries involved in all sectors of the economy in Gotham City and around the world (operating in 190 countries). The Wayne family corporation literally built most of Gotham over the years and still owns a good chunk of the city today. Based on the DC and Batman wikis the corporation includes the following divisions:

Wayne Electronics
Wayne Technologies
Wayne Biotech
Wayne Medical
Wayne Healthcare (which runs Gotham Cities healthcare system)
Wayne Pharmaceuticals
Wayne Foods
Wayne Shipping
Wayne Steel
Wayne Automotive
Wayne Shipbuilders
Wayne Aerospace
Wayne Weapons
Wayne Aviation
Wayne Airlines
Wayne Chemicals
Wayne Industries
Wayne Oil
Wayne Botanical
Wayne Mining (which mines precious metals in Africa)
Wayne Manufacturing
Wayne Research Institute
Wayne Energy
Wayne Electric
Wayne Studios
Wayne Entertainment (including ownership of The Daily Planet newspaper)
Wayne Records
Wayne Stage
Wayne Television
Wayne Retail

Based on this extensive list of properties and holdings, Forbes’ magazine seems to have severely underestimated the value of the company in their 2007 list of the 25 Largest Fictional Companies. Forbes estimated Wayne Enterprises sales at only $31.3 billion which is a ridiculously low figure for such an omnipresent multinational corporation.

Wayne Enterprises - Everything Everywhere Everyday

    • #batman
    • #wayne
    • #bruce wayne
    • #wayne enterprises
    • #tv
    • #ad
    • #commercial
    • #GE
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Blog updates for an upcoming remixed short film project by pop culture hacker Jonathan McIntosh, creator of the viral video mashups Buffy vs Edward and Donald Duck meets Glenn Beck.

This new transformed narrative will borrow clips from over 50 Hollywood films to completely re-imagine Bruce Wayne - Gotham City's most privileged son. It will focus on themes of power, privilege, class and mental illness in the Batman Universe. The project will rely on the fair use doctrine to push the boundaries of what's possible with transformative storytelling.

Another important component of this project is to create an HTML5 version of the remix using Popcorn.JS. This interactive edition will dynamically displays source meta data, embed additional explorable media elements into the narrative and detail the critical arguments being made about the Batman Universe in the remix. Stay tunes for more...

Completion date TBA (depending on funding/time etc).

UPDATE: The project has been approved by Kickstarter and a funding drive will begin very soon!

Hashtags for this project are: #occupygotham #batmanremix

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This is a transfomative fair use project.

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